We had known that is an American line of fashion dolls released by MGA Entertainment in 2012. The dolls, a spin-off of the company's popular franchise Bratz.
More About Bratzillaz Dolls
LAS VEGAS, June 13, 2012 — International Licensing Expo — Award-winning toy manufacturer MGA Entertainment extends ‘best witches’ to all who love fantasy play with the summer debut of Bratzillaz™, an all-new line of charmed fashion dolls who possess extraordinary magical powers. The enchanted good witch cousins of the popular Bratz®, Bratzillaz™ takes girls on a supernatural flight of imagination and discovery to reveal their own inner secrets and special powers, including the ability to communicate with animals, fly through the air, see into the future and find true love. Designed to encourage a girl’s imagination to dream big, the powers of Bratzillaz™ will magically appear in retail toy aisles and young girls’ hearts in July 2012.